Semalt Tips On Building An Email List And Getting Started With Online Marketing
Having an email list allows you to start making money. All it takes is one email recommending some new product that you are promoting, and you could have an enormous payday, but only if you have managed to build up a big list. Semalt Digital Services expert, Michael Brown shares useful tips on how to get started with online marketing.
Imagine that you have got an information about the new product, which you find valuable and helpful. A simple email sent to the list of 10,000 people with a conversation rate of 5% would result in 500 sales. Assuming that you are earning $10 commission per sale, which is a very conservative estimate, this would earn you $5,000 in a single day, for less than an hour of work. Still unsure about building an email list?
Naturally, an email list of 10,000 is a medium size list, which will take a few months to build, so you need to start working on it today, not tomorrow. The quicker you start building your list, the quicker you will get to sit back, send an email about a new product, and earn more in that hour than you would usually make in a month.
The Benefits Of An Email List
- Cost-effectiveness of doing direct marketing
- Ability to analyze clicks and other vital stats that help you tweak your email strategy
- Authority building and trust by offering the value over time
- Higher conversions due to building ongoing communications with your email list
One of the most important parts of building an email list is keeping your subscribers. It is very common for savvy readers to subscribe for their free "incentive" and then remove themselves from your email list afterward. You need to be able to provide value for them consistently throughout your email exchange, otherwise, say goodbye to your hard work and future profits..
Effective email marketing campaigns are all about the correct approach. Think of all the emails you get on a daily basis and why some of them catch your attention and others were deleted. There is a science to getting subscribers interest and trust through a simple email. This is the difference between the "spam" you receive and the emails you click on to find out more about it.
Key Points To Remember When Building Your List
- Create trust by providing expertise and value in your target niche
- Trigger their emotions by creating stories that readers find fascinating
- Backup your storytelling with real logic such as testimonials to get them even more interested
It is critical to speak directly to your subscribers. You know why they signed up, so speak to them in a manner that will get their attention. No one likes an email that talks about unimportant points, so get to your point quickly and directly. Then tell them a story which they can relate to. This will cause the emotions to come to the surface, which is exactly what you are seeking.
The best way to build an email list is to use a reputable auto responder. You can set up automated emails that span weeks into the future, and once that has been done, you don't have to do anything. There are many options, but Aweber seems to be the most highly regarded. There is the incentive to find a free or cheaper alternative but the problem with that is your emails might be limited to one per week, or they will end up in your subscriber's spam box.
Email subject lines should be irresistible and get the better of everyone's curiosity. Storytelling is essential to capture their minds and get them on your theme of thinking. Learning more about copywriting will help you produce valuable emails that get your subscribers reading and wanting.
Remember to build trust with your email list before you start pitching products and wanting sales. Authority comes from confidence, and this is what allows you to make sales in the future.
Make sure you tell the reader what to do. It might sound contradictory, but studies have proven that telling a person to do something receives a better response than asking them to do something. "Sign up now for 1-on-1 coaching" would be more efficient than "Would you like to sign up for 1-on-1 coaching?".
Hopefully, this article will help you to learn a thing or two about building an email list. The most important thing to know is that you can not wait to get started. It is of vital importance that you get started on this task right away. If you have any hesitations, refer to Semalt Digital Services so we will make things clear for you.